Campaign Elements
Your Test Drive Awaits
Mercedes-Benz is a brand we were thrilled to get behind — especially when we got behind the wheel for some test drives.
Challenge
To position the Mercedes-Benz of Richmond and Mercedes-Benz of Midlothian dealerships as industry leaders in the luxury car market.
Solution
From event planning and email campaigns to targeted digital advertising and marketing collateral, our integrated communications campaign worked to position the dealerships as automotive experts and increase their online presence. Our efforts brought a new edge to an already powerful brand.







LET'S DO SOMETHING GREAT TOGETHER
NDP is a creative and media agency headquartered in Richmond, Virginia, with team members across the country. The agency is proud to partner with clients like the Virginia Lottery, DMV, The Virginia State Police, Universal Fibers, VCU Health and The Jefferson Hotel, along with many others to bring their brands to life.